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9 Best Marketing Strategies for Small Business (And 5 Services to Avoid Like the Plague)

9 Best Marketing Strategies for Small Business (And 5 Services to Avoid Like the Plague)

by Kyle Sattler | Apr 2, 2025 | Articles

Not all marketing is created equal. Some strategies work like a charm—when done by the right company. Others are a total dumpster fire, no matter how much your cousin’s friend’s “marketing guy” swears they work. Here are 9 marketing strategies we actually believe in...
Will SEO Become Obsolete? Only If You’re Still Hiring Marketing Handymen.

Will SEO Become Obsolete? Only If You’re Still Hiring Marketing Handymen.

by Kyle Sattler | Mar 21, 2025 | Articles

Is SEO Dead? Only if you’re paying marketing generalists instead of specialists. Hiring an all-in-one marketing handyman might save cash, but like hiring your plumber to fix your roof, it rarely ends well. Real success demands specialized expertise—especially in...
What Is Optimizing for Local Search in SEO? (And Why You’re Probably Doing It Wrong)

What Is Optimizing for Local Search in SEO? (And Why You’re Probably Doing It Wrong)

by Kyle Sattler | Mar 3, 2025 | Articles

Optimizing for local search in SEO means making your business visible in your local area on search engines—especially Google Maps. It includes fine-tuning your Google Business Profile, using location-specific keywords, getting reviews, and building local trust...
Local SEO: Stats That Will Blow Your Mind About Your Google Business Profile

Local SEO: Stats That Will Blow Your Mind About Your Google Business Profile

by Kyle Sattler | Feb 5, 2025 | Articles

The Brutal Truth About Local SEO Think your website is the most important part of your online presence? Hate to break it to you, but Google disagrees. Google isn’t in the business of sending people to your website. They’re in the business of keeping people on their...
Local Search Engine Optimization: Why Google Maps Is Your Secret Weapon

Local Search Engine Optimization: Why Google Maps Is Your Secret Weapon

by Kyle Sattler | Feb 2, 2025 | Articles

The Local SEO Myth: Why You’re Losing the Battle Before It Begins Local search engine optimization isn’t just about ranking on Google Search—it’s about showing up where your customers are actually looking. The problem? Too many businesses fixate on website...
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