by Kyle Sattler | May 13, 2025 | Articles
Google’s latest move? A feature called “What’s Happening”—and spoiler alert: it’s not about making your life easier. It’s about keeping users glued to their search results page longer than ever. Sure, it looks like a slick feed of your latest updates, offers, and...
by Kyle Sattler | Apr 18, 2025 | Articles
In February 2025, Google had a “glitch.” That’s what they called it, at least. Thousands of business owners across the globe logged into their Google Business Profiles and saw something terrifying: their review counts had dropped like a bad habit. Not a few here and...
by Kyle Sattler | Apr 2, 2025 | Articles
Not all marketing is created equal. Some strategies work like a charm—when done by the right company. Others are a total dumpster fire, no matter how much your cousin’s friend’s “marketing guy” swears they work. Here are 9 marketing strategies we actually believe in...
by Kyle Sattler | Mar 21, 2025 | Articles
Is SEO Dead? Only if you’re paying marketing generalists instead of specialists. Hiring an all-in-one marketing handyman might save cash, but like hiring your plumber to fix your roof, it rarely ends well. Real success demands specialized expertise—especially in...
by Kyle Sattler | Mar 3, 2025 | Articles
Optimizing for local search in SEO means making your business visible in your local area on search engines—especially Google Maps. It includes fine-tuning your Google Business Profile, using location-specific keywords, getting reviews, and building local trust...
