by Kyle Sattler | May 13, 2025 | Articles
Google’s latest move? A feature called “What’s Happening”—and spoiler alert: it’s not about making your life easier. It’s about keeping users glued to their search results page longer than ever. Sure, it looks like a slick feed of your latest updates, offers, and...
by Kyle Sattler | Apr 18, 2025 | Articles
In February 2025, Google had a “glitch.” That’s what they called it, at least. Thousands of business owners across the globe logged into their Google Business Profiles and saw something terrifying: their review counts had dropped like a bad habit. Not a few here and...
by Kyle Sattler | Apr 2, 2025 | Articles
Not all marketing is created equal. Some strategies work like a charm—when done by the right company. Others are a total dumpster fire, no matter how much your cousin’s friend’s “marketing guy” swears they work. Here are 9 marketing strategies we actually believe in...
by Kyle Sattler | Mar 21, 2025 | Articles
Is SEO Dead? Only if you’re paying marketing generalists instead of specialists. Hiring an all-in-one marketing handyman might save cash, but like hiring your plumber to fix your roof, it rarely ends well. Real success demands specialized expertise—especially in...
by Kyle Sattler | Mar 3, 2025 | Articles
Optimizing for local search in SEO means making your business visible in your local area on search engines—especially Google Maps. It includes fine-tuning your Google Business Profile, using location-specific keywords, getting reviews, and building local trust...
by Kyle Sattler | Feb 5, 2025 | Articles
The Brutal Truth About Local SEO Think your website is the most important part of your online presence? Hate to break it to you, but Google disagrees. Google isn’t in the business of sending people to your website. They’re in the business of keeping people on their...
